Your Data, Your Way: Custom Names & Automated Uploads

We’ve said it a thousand times: your first-party data is gold. We're making it even easier to use.

When you upload your data, you can now assign custom dataset names. If you send us a list of hot leads from your sales team, we'll name it "July Hot Leads." That dataset then automatically creates an audience named "Your Business – July Hot Leads." It's simple, it's clear, and it puts you in control.

For our partners with multiple brands, we've also upgraded our Analytics API so you can pull data for multiple advertisers at once, streamlining your workflow.